FINRA Rule 2210 — Built-in, not bolted on

Publish compliant advisor content.
Ship in minutes, not weeks.

AdvisorPub is the only content platform built around FINRA Rule 2210 from the ground up — with AI-powered annotation, automated principal review, and exam-ready archiving.

No credit card required — 14-day free trial

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Most compliance tools archive. AdvisorPub enforces FINRA Rule 2210 at the moment of creation.

Rule 2210 governs every piece of retail-investor communication — from emails to LinkedIn posts to seminar slides. Our AI flags prohibited language, required disclosures, and misleading performance claims before content ever leaves your desk, not after a regulator does.

Everything FINRA requires. Nothing it doesn't.

Built by advisors who survived FINRA exams, not SaaS generalists.

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AI Rule 2210 Annotations

Inline suggestions identify prohibited claims, missing risk disclosures, unbalanced presentations, and testimonial violations in real time — before you hit send.

Principal Review Workflow

FINRA requires a registered principal to approve retail communications. AdvisorPub routes content automatically, with one-click approve/reject and a full audit trail.

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3-Year Compliant Archive

SEC and FINRA require firms to retain all client communications for 3 years (6 for broker-dealers). Every piece is timestamped, immutable, and exportable for exams.

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Rule Library

Browse 40+ annotated FINRA/SEC rules — 2210, 2241, 2243, Form ADV Part 2 — with plain-English summaries and real examples of violations.

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Compliance Dashboard

Real-time view of content pipeline: pending principal review, expiring annual reviews, overdue disclosures, and upcoming FINRA filing dates.

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CRM & Social Integration

Publish approved content directly to Redtail, Wealthbox, LinkedIn, and email platforms — with approval status locked so unapproved drafts can never go live.

Why advisors choose AdvisorPub

The only platform built specifically for FINRA Rule 2210 compliance.

FeatureAdvisorPubHearsay SocialSmarshCompliant SocialManual/Email
FINRA Rule 2210 Engine
Principal Review Workflow
3-Year Archive
AI Annotation
Starting price$149–$499/mo$800+/mo$500+/mo$400+/moFree + compliance risk

Transparent pricing. No per-seat surprises.

Start free. Upgrade when your practice grows.

Solo

Independent RIAs & 1-person shops

$149/month
  • Up to 50 pieces/month
  • FINRA Rule 2210 checker
  • AI annotation suggestions
  • 3-year compliant archive
  • Email support
Start free trial
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Team

Small-mid RIA firms (2–20 advisors)

$299/month
  • Unlimited content pieces
  • Principal review workflow
  • Multi-advisor seat management
  • SEC Form ADV content templates
  • Priority support + onboarding
Start free trial

Enterprise

Broker-dealers & large RIAs

$499/month
  • Everything in Team
  • Custom rule sets per product line
  • Audit-ready export (FINRA exam)
  • SSO + dedicated compliance officer seat
  • SLA + dedicated CSM
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Ready to stay ahead of FINRA?

Join hundreds of RIAs and broker-dealers that publish with confidence.

Start your free 14-day trial